By E2E Research | July 27, 2022
Questionnaire design looks easy but when you get into the nitty, gritty details, you will come to a very different realization. In this 50 minute Esomar webinar, I shared a few of my favourite theories and tips to help those new to questionnaire design build more engaging questionnaires.
Watch the recording and enjoy the technology glitches we experienced. As the saying goes, we made lemonade out of lemons and there was even a prize at the end. Too bad the contest only applied during the live event!
I hope you enjoy it and perhaps find a couple little tidbits you can apply in your next questionnaire.