In today’s competitive environment, brand has utmost responsibility to listen in the consumer/stakeholder’s feedback to stay competitive and to create differentiation in business. To cater this, E2E offers the full spectrum of brand research to evaluate and track your brand performance/ value using the well-established E2E brand tracker.
By using our advance technology, brand analytics and customized survey techniques, we can create deep insights on brand awareness and brand importance among the competitive brands.
In our work with clients, we have covered the following brand research-
Brand Awareness Research
Brand Funnel Assessment
Brand Tracking Research
Campaign Evaluation with pre-post tracking
Brand Communication
Brand Positioning
Brand Messaging
Net Promoter Score NPS Research
E2E team has created the highly relevant solutions in the area of brand research. This may help to evolve your brand GTM strategy by identifying the clear messaging that can make your brand stand out from the competition. In the last of couple of years, we have worked with many clients for the brand research to enable them with the right brand positioning. For example, recently the team have concluded a F&B brand research wherein the research could identify a new challenger brand that has gained maximum awareness in the category and at the same time also possessed a high level of customer satisfaction. The drivers for the category were established using ML technique to show insights on brand gaps and opportunities areas to be addressed.
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