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Monitoring Blockchain Adoption Over Time | A Survey Case Study

By E2E Research | August 10, 2021

Research Objective

A global IT consulting and services company needed to identify the stage at which organizations have adopted or are ready to adopt Blockchain technology, a decentralized and highly-encrypted computing platform that is likely to have important privacy and security implications.
They were interested in organizations across 5 industry sectors and in more than 15 countries.

Scope & Methodology

~3000 online surveys were completed by participants who met the target criteria
- Employment titles were manager or above
- Employed at a healthcare, retail, banking / financial services / insurance, or manufacturing company
- Companies generated revenue of $1 Billion or more
A rich B2B database, including industry, designation, and demographic variables, was built which can be maintained over many years

Value Delivered

The client can now evaluate readiness for blockchain adoption by a variety of key industry, employment, and demographic variables.

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Improving Operational Effectiveness at a CPG Company | A Retail B2B Case Study

By E2E Research | June 10, 2021

Research Objective

An FMCG client needed to assess the operations and revenue effectiveness across their company. They needed to evaluate their key performance indicators and understand their organizational maturity.

Scope & Methodology

An online questionnaire was launched to 500 business leaders to measure the KPIs and derive the stages of organizational maturity.
The analysis showed that about 72% of leaders expressed some governance and control of global operation while 42% described some local office independence. 30% are strongly controlled at headquarters with no local independence.
For operational maturity, about 80% showed high levels of maturity by deploying technology, extensive automation, dedicated roles in operations, and using AI in delivering services. Top success criteria included: Improved brand/customer engagement, staff efficiency, and agility. The success criteria “improved brand/customer engagement” is considered most important for content strategy.

Value Delivered

The client was able to better understand their operational effectiveness as well as their organizational maturity. As a result of the research, they identified operational areas needing improvement.

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