Research Objective

• A global IT consulting and services company needed to identify the stage at which organizations have adopted or are ready to adopt Blockchain technology, a decentralized and highly-encrypted computing platform that is likely to have important privacy and security implications.
• They were interested in organizations across 5 industry sectors and in more than 15 countries.

Scope & Methodology

• ~3000 online surveys were completed by participants who met the target criteria
  • Employment titles were manager or above
  • Employed at a healthcare, retail, banking / financial services / insurance, or manufacturing company
  • Companies generated revenue of $1 Billion or more
• A rich B2B database, including industry, designation, and demographic variables, was built which can be maintained over many years

Value Delivered

• The client can now evaluate readiness for blockchain adoption by a variety of key industry, employment, and demographic variables.

Check out other BFSI case studies

• Automating Distribution of BFSI Performance Metrics – A BFSI automated reporting case study
• Creating a Financial Portfolio Health Review Report – A credit card business analytics case study
• Customer Behavioral Segmentation to Support Targeted Marketing – A BFSI data analytics case study

Research Objective

• A senior management team at a financial company needed a high-level, portfolio health review report to draw valuable high level insights, and identify unusual trends over time for their credit card portfolio.

Scope & Methodology

• The client made a range of business intelligence data available including:
  • Account level financial information
  • Credit bureau data for risk profile of accounts
  • Transactional account data

Value Delivered

• The data helped the client better understand historical and future trends related to consumers’ financial behaviors. They were better able to understand where their potential risks were.

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Check out other BFSI case studies

• Automating Distribution of BFSI Performance Metrics – A BFSI automated reporting case study
• Customer Behavioral Segmentation to Support Targeted Marketing – A BFSI data analytics case study
• Removing Customer Barriers to Auto Insurance Renewals – An insurance survey case study

Research Objective

• The client wished to hold a master franchise of a famous USA fast food restaurant. They needed:
  • A detailed market segmentation and market scenario to gauge value and volume on basis of region by segmenting Indian fast-food services.
  • To examine competitive developments such as expansions, supply contracts, and mergers & acquisitions in industry.
  • To evaluate market trends and developments in Indian market and provided detailed company profile of all the competitors in market.
  • To distinguish the audience type based on their service preferences.

Scope & Methodology

• Conducted primary research surveys with dine out and home delivery food service providers in India
• Conducted secondary research using company annual reports, white papers, investor presentations, and financial reports
• Competitive benchmark report was prepared which outlined leading players in the industry
• Analyzed type and regional presence of all major food service providers across the country.
• Calculated the current market size where food service providers’ value & volume sales data for different types of food services like dining services, PBCL, QSR, Café & others were recorded.

Value Delivered

• Our comprehensive report covered the scope, size, disposition, and growth of industry including key sensitivities and success factors. The report also included a 5-year industry forecast, growth rates and an analysis of industry key players and their market shares.

Check out other retail case studies

• Optimizing Trade Promotion Spends with a Pricing Simulator – A food business analytics and price simulator case study
• Consumer Perceptions Towards Online Ordering – A retail survey + desk research case study
• Improving Operational Effectiveness at a CPG Company – A retail B2B survey case study

Research Objective

• A beverage company wished to introduce their new organic drinks to a tough market in India which includes numerous international players.
• To understand their current market position, they needed to explore beneficial opportunities to improve their launch and sales strategy for their new product.
• They required a detailed understanding of prevailing market dynamics, including competitive forces, trends, risks, and challenges.

Scope & Methodology

• Using secondary research, E2E researchers conducted a food and beverage industry analysis which involved analyzing industry trends, understanding emerging regulations, assessing local markets, and identifying the right scale of opportunities.
• A risk assessment study was conducted to understand current and potential risks in terms of supply chain and food safety.
• Using survey research, a customer needs assessment was also conducted to help the client understand:
  • Consumer needs and demands regarding organic drink products
  • Latest trends and innovations in food packaging materials
  • Business strategies of their key competitors and evaluate growth rate in industry for the next 5 years

Value Delivered

• The client was able to much better understand India’s food and beverage market, including competitive services, trends, risks, and challenges, as well as untapped market opportunities.
• The client introduced several new products and health drinks with innovative and sustainable packaging alternatives resulting in capturing huge traction in the Indian food and beverage industry.

Check out other food case studies

• Developing a New Nutritional Pasta Product – A survey + desk research case study
• Identifying An Optimal Set of Flavor Variants to Achieve Incremental Reach | Case Study
• Choosing a Set of Flavors to Minimize Substitutions – A food survey + data analytics case study